News and events
21 September
“Life Like a Movie” set-out in GUM
BOSCOMAGAZINE team and the famous photographer Dmitry Iskhakov have arranged an original Art Photo Shooting of the key Russian cinema figures, presenting their creative image in a truly extraordinary way.
Oleg Tabakov, Oleg Menshikov, Yevgeny Mironov, Mikhail and Nikita Efremovs, Konstantin Khabensky, Danila Kozlovsky, Nikita Mikhalkov, Alexander Rodnyansky, Fedor Bondarchuk, Rezo Gigineishvili, Philip Jankowski, Renata Litvinova, Ingeborga Dapkunayte, Marina Aleksandrova, Victoria Isakova, Ravshana Kurkova, Agnia Ditkovskite, Julia Peresild, Elena Podkaminskaya, Ekaterina Guseva, Dmitry Nagiyev, Mikhail Porechenkov, Dmitry Dyuzhev Peter Fedorov & Vladimir Yaglych took part in the project.
Max Mara, Etro, Jil Sander, Moschino, Alberta Ferretti, Paul Smith, Emporio Armani, La Perla, Corneliani, ISAIA, BOSCOFresh participated in the hallmark photo project. New collections of the brands became the protagonists of the fashion installations.
Sony plasma screens at the first line of GUM will show video illustrations of the process of each photo image creation. Sophistication and unique style of photography was conveyed by Blackglama fur brand, one of the most prestigious manufacturers of black mink in the world. Huge art objects showing all of the most recognizable and beloved attributes of the cinema world like Popcorn, 3D-glasses, camera on a tripod, director's chair - bring together all those connected with cinema on both sides of the screen.
Jaguar Land Rover Russia became the official car partner of the project.
Exhibition "Life like a movie" runs at the first line of GUM at Red Square from September 18th to October 13th 2016.
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