News and events
15 February
"At the forefront of Russian fashion" in Smolensky Passage: public talk of Laroom brand

Successfully launched in December 2016th, “At the forefront of Russian fashion” BOSCOFAMILY’s project goes on. The presentation of LAROOM brand in public talk format will be held on February 16th in Smolensky Passage, which now offers the collections of the new generation of Russian designers.

Founded in 2010, LAROOM has become one of the most recognizable in the Russian market. They hold themselves out as the clothing brand designed for modern women who prefer grace and sophistication. Relying on romance and sensuality, LAROOM cultivates femininity in each created model. The laconic silhouettes show the essence of the brand  - "noble sexuality":  deaf collars, sleeves with cuffs & clean silhouette line create noble yet alluring look.
LAROOM SS 2017 collection, which is to be presented in BOSCOFAMILY store in Smolensky Passage is like a dive into the fabulous and attractive underwater world. Weightless and graceful sea nymphs, dressed in light & flowing summer dresses of chiffon with layered ruffles, shirt-dresses or dresses with bare shoulders and wraps reign here.
"My collections are often about the sea, as I grew up on the coast. Marine season of SS 2017 will be remembered for a special delicacy and lightness of the underwater fantasy world", - says the designer of the brand Eugenia Legkodymova.
Smolensky Passage now offers the collections of other Russian designers, who have made their names already. Attires by Rasario, Maison ESVE, NOLO, Yanina, Chapurin, Birukov, Poustovit, Victoria Andreyanova, Galina Pozolko, Izeta, Girlpower, Katya Dobryakova and many others are in-store.
Within the next few months each of the designers who have joined the happy BOSCOFAMILY will tell about themselves, their brand and answer the guests’ questions with a glass of champagne in the warm ambience of Smolensky Passage.
Peopletalk.ru headed by Laura Jugelia is the media partner of the project "At the forefront of Russian fashion".

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