News and events
23 November
The corner of ACQUA DI PARMA brand was opened in ARTICOLI BY BOSCO

The opening of Acqua Di Parma corner, dedicated to the 100th anniversary of the legendary perfume brand, was held in Articoli by Bosco GUM on November 22nd.
The guests got acquainted with the unique collection Note Di Colonia by Acqua Di Parma, exclusively presented in Articoli by Bosco. The interlacing of ingredients of these exceptional flavors sounds like a classical symphony, and precious vials repeat the original Colonia shape released in 1916.

Teimuraz Guguberidze, Consul General of Italy Piergabriele Papadia de Bottini, Ekaterina Vulichenko, Daria Subbotina, Jasmina Muratovich, Natalia Bardo, Anastasia Meskova, Elena Zakharova, Anna Tsukanova-Kott, Egor Koreshkov, Constantine and Olga Andrikopulos and others came to the Demonstration Hall of GUM to congratulate the favorite brand on the 100th anniversary.

The performance of the leading soloists of the Bolshoi Theatre of Russia, who sang the famous arias from operas by Giuseppe Verdi, Giacomo Puccini, Francesco Cilea has become the brightest event of the evening.

Since 1916 the history of Acqua di Parma brand has been part & parcel of the undeniable elegance, the highest attention to detail and real dolce vita: only the top-quality ingredients, precious materials and manual work of the Italian craftsmen was used for the production.

This year Acqua di Parma celebrates the anniversary arranging a series of colorful events around the globe that tell about the timeline and heritage of the brand. Now the customers of ARTICOLI BY BOSCO GUM can also enjoy the air of the famous brand, have expert’s advice and get acquainted with exclusive Acqua Di Parma novelties.

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