We are continuing our Fashion on Quarantine. No Pasarán live broadcast series. Sportmax Department Head Ksenia Palieva will talk about the history and DNA of the brand, the unusual cuts showcased in the new collection, and combinations of soft hues, as well as the key looks of SS 2020 today, April 27, Monday, at 18:00.
Sportmax was established as an innovative brand. Each season the brand is searching for novelty, modernity, and topicality.
This spring, the designers at Sportmax under the direction of Creative Director Grazia Malagoli were inspired by massive kinetic sculptures and installations of Daniel Wurtzel. Hence the “sculpted” cuts, the freedom, lightness, and dynamism of the collection.
The must-have of this season is the Sportmax jacket that is accompanied by feminine articles: flowing dresses and skirts. Gorgeous shirts with floral prints and blouses with chains and leather details are combined with wool vests.
Another important trend – long dresses made from light transparent and semi-transparent fabrics. Light cotton, crêpe Georgette, silk, and leather – a bold combination of different textures and materials is in itself the hit of the collection. Choose what’s right for you: comfortable dresses with a glossy effect, dresses with flowery patterns, dresses from single-color satin, dresses with colored inlays, or dresses with striped prints made from silk or cotton.
Add interesting accessories to your look: a belt bag from smooth leather, a bucket bag, a silk belt, or an original cap with a square visor.
The Sportmax SS 2020 collection is available at our online store.
Bosco loyalty cardholders enjoy an additional 20% discount for the SS 2020 collection as well as free delivery with purchases exceeding 30 000 rubles.