News and events
20 April
BoscoFresh show in Smolensky Passage
Smolensky Passage hosted the show of a new BoscoFresh collection "Boundless Summer!", which is about a vigorous mix of streetwear, casual style and sunny vintage romance.

The show of a new BoscoFresh collection "Boundless Summer!" was held at Smolensky Passage on April 18th. The guests appreciated the vigorous mix of streetwear, casual style and sunny vintage romance. 

Svetlana Zhurova, Nastya Zadorozhnaya, Yulia Dalakyan, Daniil Fedorov and other Russian celebs were spotted in Smolensky Passage this evening. The two-time Olympic champion in artistic gymnastics and an old friend of BoscoFamily Svetlana Khorkina acted as a star model this evening.

The second level of Smolensky Passage was turned into a noisy summer verandah with live music, refreshing drinks and fruit desserts this evening. It seemed that the merry boundless summer was in full swing already. The air was warmed up by the youth Groove Etiquette band offering a stylish mixture of carefree disco, fusion and funk.

BoscoFresh boutique became the center of the show. The models took the escalator to get to it, and little models, showing kids’ looks, rode scooters - after all, BoscoFresh is clothing for the whole family!

The rows of paper airplanes of various sizes suspended from the ceiling of the Smolensky Passage quoted the mosaics of the famous Soviet artist Alexander Dainekа from Mayakovskaya metro station. Moscow Metro has long been considered a true museum and architectural monument. And it was the Mayakovskaya station that was awarded the Grand Prix of the New York International Exhibition in 1939. One of the main themes in mosaics design is the theme of aviation. Each of the mosaics of the Daineka’s cycle "The day of the Soviet sky" depicts the sky and the historical models of airplanes and dirigibles.

Being inspired by the Soviet vintage style and Alexander Deineka creativity, BoscoFresh designers created an amazing series of prints. Seagulls, airplanes, clouds and other fragments of the Mayakovskaya mosaic in clear pastel shades are on sweatshirts, t-shirts and weightless leather bombers. The original technique, combining the embroidery on knitwear & color printing, creates a special 3D effect. This is not just a sweatshirt, but almost an art object.

Branded BoscoFresh patterns are the harmonious fusion of all the main trends of the season. Street style and sporty chic themes are continued by Ribbons and Strips - the major theme of the collection. The well-known motive sounds anew - the intricate striped ribbons make the inscriptions on sweatshirts, hoodies, T-shirts, adding bosting summer energy to the usual bombers, anoraks and jumpers.

Inspired by the romance of travel, Safari theme is reflected in the kits made in modern colonial style: pilot jackets of thin leather in combination with Cargo shorts and shirts with tucked sleeves, bombers with embroidery, dresses, shirts, t-shirts and overalls of indigo shade.

BoscoFresh cruise theme is all about bright & girlish pop-up. Embroidered in different techniques & strewn with glitter, fruits of blasting shades decorate knitted dresses, hoodies, sweatshirts and polo shirts.

There were plenty of fruits this evening: the guests were treated to berry flambe & fresh juices. The famous ice of various tastes could be savored at the branded Bosco Cafe trailer with a striped canopy.

Svetlana Khorkina: What is BoscoFresh? First and foremost, this is versatile clothing. You are free to mix & match. It is very convenient for those who travel, for those who have rest, who are engaged in sports. I really like the look I have on today. At the same time, I did not choose it, I was offered to put it on and I realized that it is mine. White shorts emphasize my slender legs. Light blouse is about pureness & freedom. BoscoFresh designers created an amazing series of prints. Seagulls, airplanes, clouds and other fragments of the Mayakovskaya mosaic in clear pastel shades are on sweatshirts, t-shirts and weightless leather bombers. The original technique, combining the embroidery on knitwear & color printing, creates a special 3D effect. This is not just a sweatshirt, but almost an art object.

Other news