News and events
6 October
Max Mara releases capsule collection in honor of its first Russian boutique 20th anniversary
The Italian brand issues a capsule collection especially for its Russian fans by the anniversary of the first Max Mara boutique in Russia that was opened by Bosco di Ciliegi in Petrovsky Passage as far back as 20 years ago. It features the rethought Max Mara classic articles like the iconic overcoat or Anita tote. Thanks to new materials and details, they sound anew. These are the limited editions designed for real collectors.
The sophisticated overcoat of a rich cognac shade made of 100% wool will protect against autumn winds and winter cold. The model with a turn-down triangular collar and a soft belt that emphasizes the waistline is complemented by wide cuffs made of a dark-brown mink fur. Fur details create an interesting color play of the main fabric - camel's drape with the effect of sable fur. A complex procedure called ZIBELLINATURA is used to get this interesting texture that has become a signature of Max Mara style. It gives shine and three-dimensional effect to the fabric. Pencil-dress or cashmere sweater with elegant trousers will complement the look.
Black leather trapezoid bag is created on the basis of the winter season’s novelty - “Anita” model inspired by the Scandinavian diva Anita Ekberg. Its handles with metal details and front part with an embossed reptile-like pattern are combined with side inserts of soft black suede. Thanks to the detachable long strap, you can wear it like a cross-body or just put it into your hand. Feminine and roomy, this multi-way bag easily changes its shape due to the side "ears", becoming deliberately voluminous or emphatically elegant. Versatile and stylish, it will complement both elegant classic or less official look.
All articles of the capsule are marked with a special "Max Mara Special Edition 20"red tag. They can be found in all Max Mara boutiques of Bosco di Ciliegi in Moscow, St. Petersburg, Samara and Sochi.
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