News and events
22 June
Max & Co .: Spring-Summer 2018
This season, Max & Co. is inspired by the balance of opposites: boyish & feminine, bohemian & versatile, colorful prints & graphic stripes.
The ease and convenience of the SS collection are reflected in the soft volumes, imposing silhouettes and over-sized proportions. Cullote pants, wide sleeves, baggy outerwear.
Thick sweaters are worn with printed silk skirts, overalls are worn over buttoned up shirts, open shoulder jumpers are pulled over beautiful dresses. In general, this is preppy style, opted by the students of Ivy League universities for lectures, and a bit of rock'n'roll boho - after all, you need to have some fun after diligent studies.
A student's sweatshirt with bright stripes is put on over a blazer, and a restrained greatcoat is refreshed by the sky-blue hue.
The key elements of the collection are a mini dress with long sleeves and a skirt, evening overall and red accessories that stand out against the background of an austere monochrome color range.
The motto MAX IT UP is printed everywhere - from sweaters to scarves and funny socks. Consider it your frank battle cry for the new season!
The new collection is already available in the stores of the brand, including GUM, Smolensky Passage and VESNA!

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