News and events
18 April
Max&Co: SS 2020 Collection

Max it up! That’s the motto at Max&Co — the bright and modern “little sister” of Max Mara. Mix, imagine, don’t be self-conscious, look for new things, set your own rules – the brand’s collections always offer enough space for your imagination and fashion experiments.

The SS 2020 collection was inspired by nature and its two main elements. Water and air are revealed in prints and colors: bright blue, menthol, emerald green, red, and coral are the key shades of this season. Various shiny textures are an unusual and bold addition to romantic dresses and midi skirts.

The light cascading dresses with varying prints: from polka-dots and stripes to gradient watercolors, multi-level skirts from chiffon and jersey – this season Max&Co will make every girl feel like a princess!

Following the trend for pants suits, the brand offers its own interpretations: narrow trousers are accompanied by original jackets with added pockets, jackets with removable hoods or pleated details on the back, classic shortened models, as well as extended jackets from lint.

The main heroes of the Max&Co collection are practical transforming clothes: a four-season parka and three-in-one. These are clothes that are ideal for the everchanging Russian climate! The models easily transform to suit the weather. Put on the parka in the morning to ensure that the sudden gust of cold wind will not be an unwelcome change.

Other must-haves are the bright demi-season coats. Emerald green, coral red, and blue models with hoods from denim and lacquer, crinkle, cotton, and polyester are the perfect clothes for the long-lasting time between seasons and will work well both for the chilly spring and the warm autumn. They will also be just right for self-isolation at the dacha or your country cottage!

Max&Co is famous for its creative accessories: take note of the stylish gladiator sandals and leather flip-flops, as well as the unusual pillow bags in bright colors.

Join us @bosco_di_ciliegi and @passazh_official for another Fashion on Quarantine. No Pasaran! Live Broadcast on April 18, this Saturday, 19:00. Max&Co Department Head Marina Osipova will talk about logomania, transformers, and the latest trends at the fashion brand. Join us!

The Max&Co SS 2020 collection is already available at our online store.

Enjoy an additional 20% discount for the SS 2020 collection with your Bosco loyalty card as well as free delivery for orders exceeding 30000 rubles.

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