News and events
2 May
Jimmy Choo corner in VESNA
It was Princess Diana who made popular Jimmy Choo shoes by choosing them for various welcome receptions. The protagonist of "Sex and the City" series Carrie Bradshaw made them iconic by saying "I lost my Jimmy Choo! ..", emphasizing that these shoes were the most valuable thing at the time - after all, the main fashionista of New York city entrusted many important dates to them.
Nicole Kidman, Demi Moore, Jennifer Lopez and other divas are happy to walk their Jimmy Choo not only at red carpet events, but also in common life, which allowed a small London workshop of Jimmy Choo to quickly become the main shoe supplier of Hollywood.
Charming classic with the elements of rebellion from Jimmy Choo is very much in tune with the atmosphere of VESNA in Novy Arbat. Transformed by the efforts of the famous French street art artist Romain Froquet, VESNA became an important location on the fashion map of Moscow. They come to VESNA not only for shopping, but also for inspiration: bright collections, offbeat accessories, new flavors and modern design set the tone of this space, which is at the forefront of the latest trends. And, there are the most urgent brands of course, which now include Jimmy Choo, presented at the 2nd level of the trading center.
The corner offers spring-2017 collection, energized with love of freedom and gamy mood. Its assertive character, daring rock notes and rebellious dashes are combined with romance and femininity. The color palette is about powdery pink, beige and metallic shades.
"This season embodies the spirit of Jimmy Choo brand especially bright," - says the creative director of the brand Sandra Choi, the niece of Jimmy Chu, who stood at the origins of the brand in the 90’s.
Today Jimmy Choo represents the full-featured brand of luxury accessories. Seasonal collections include Fashion (Sensuality), CHOO.08 (Audacity) and Weekend (Casual Chic) lines as well as CHOO 24: 7, which is classic line of the brand, replenished with seasonal shades and materials.
Women's shoes is the main direction of the brand on a par with handbags, scarves, sunglasses, belts, perfumes and men's shoes since 2011.
However, sexy sandals and spiked court shoes are the hallmark of the brand. "Very Jimmy Choo is about comfort with an excellent appearance!" – that is how Sandra Choi characterizes the essence of the brand. Well, welcome to VESNA!
Other news