News and events
24 September
IWC Schaffhausen – Mercedes Team Partner at the Formula 1 Grand Prix in Sochi
The Formula 1 Grand Prix will take place on September 29 in Sochi. The IWC Schaffhausen watch brand has been the technical partner of MERCEDES-AMG PETRONAS MOTORSPORT TEAM since 2013. The partnership is based on many parallels between world-class racing and fine watchmaking: high tech materials, skillful engineering, maximum accuracy, constant innovation.
IWC Schaffhausen uses in its watches the same solid materials that appear in the Formula 1 cars: titanium, zirconium oxide, seratanium.
The partnership also brought together IWC Schaffhausen with two Mercedes-AMG Petronas racers: five-time world champion Lewis Hamilton, and his teammate Valtteri Bottas. These talented men are friends of the IWC Schaffhausen brand and are passionate about mechanical watches.
During the Sochi Grand Prix, IWC Schaffhausen watches can be bought at the Sublime by Bosco Boutique at the Marine Station, as well as the Sochi Casino & Resort in Krasnaya Polyana.

Other news